Ford Racing Full Blown

Empire to Convert Ford Racing Franchise into Sega Arcade Game
Press Release 25th January 2006

Empire, the leading AIM listed computer games developer and publisher, announces the signing of an agreement with industry giant Sega, which will see its million selling Ford Racing franchise, previously on PlayStation2, Microsoft Xbox and PC format, make the move to the arcades, as Ford Racing Full Blown.

As with the console versions, the choice of vehicles in Ford Racing Full Blown will be extensive, ranging from the classic '78 Ford Capri, the Ford GT concept, an off road vehicle, or the latest Focus Rally car.

Ian Higgins, CEO of Empire Interactive, commented: "Ford Racing is one of our most popular franchises and we are very excited to see it make the move to the arcades and extend the franchise in this way. The previous success of Ford Racing promises great results for Sega. We are proud to work once again with such a well respected industry name."

Paul Williams, CEO of Sega, added: "Sega's new partnership with Empire allows it to realise the drive to localise games - Ford Racing has been specifically designed to appeal to European tastes. The project is a first for Sega and opens up the future for our product output. We are very proud to work with Empire on this game."

Ford Racing Full Blown is expected to be released in arcades in March 2006.

Sega Amusements Europe

Ford Racing Full Blown at ATEI 2006 (prototype cabinet)

Ford Racing Full Blown at ATEI 2006 (prototype cabinet)
Photo (c) 2006 T. Gibbs